The brand was founded by a seasoned automotive enthusiast with over two decades of experience in the New Zealand automotive industry, including the creation of one of the country’s most established aftermarket parts brands. Shaped by years of hands-on involvement and a deep understanding of local driving conditions, AKINA carries forward that same commitment to quality, performance, and innovation.

The name AKINA is inspired by the legendary spirit of Mount Akina — a symbol of skill, speed, and the pure thrill of carving through Japan’s mountainous roads. It reflects the core of our brand: the pursuit of excellence and the excitement of driving in its most authentic form.

At AKINA, we specialise exclusively in 4x4 parts and accessories, delivering high-quality aftermarket products engineered for strength, reliability, and real-world performance. From essential off-road gear to robust upgrade components, our range is built for drivers who demand durability, capability, and confidence — on and off the road.

Our mission is simple:

To provide premium 4x4 parts that elevate the driving experience, backed by genuine expertise and trusted support.

We work directly with reputable global manufacturers and industry partners to source dependable, high-performance 4x4 solutions tailored to New Zealand conditions. Every product we offer is carefully selected, quality-tested, and supported by a team that understands what real 4x4 driving requires.

Welcome to AKINA.
Built for adventure. Inspired by mountains. Driven by passion.